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Google Makes It Official: Content Marketing Is Now the #1 Ranking Factor
And you thought it was just a summer thing. Google has finally made it official: Content marketing is now its number one ranking factor. If your company has [...]
5 Tips to Significantly Increase the ROI of Your Next Email Campaign
Here's why your email marketing campaign is worth the effort. Email marketing has always been one of the most affordable and effective online marketing strategies, driving revenue [...]
6 Ways Your Brand Can Stand Out From The Competition
Whatever you sell, there will always be several other brands selling the same or nearly similar things. Around 19% of the businesses fail because the competition beats them. Therefore, every [...]
This Is Why Word-of-Mouth Referrals Should Be Your Number One Metric of Success
Learn how to make word-of-mouth referrals a tactical part of your business growth and revenue strategy. The saying goes that when you do what you love, [...]
How to Clear the Major Hurdles of Effective Content Marketing
While some businesses think having a successful content strategy is as simple as putting out tons of content, others know it's not that simple. Although some believe [...]
Is Your Organic Traffic Falling? Here’s What to Do.
Ever hear of a "manual penalty" from Google? That could be the root of your problem. In a search engine optimization (SEO) campaign, the ideal result is [...]
Why is LinkedIn becoming Facebook?
LinkedIn was first launched in 2002 as a platform for professional networking, allowing people seeking employment a place to interact with prospective employers and showcase their experience and [...]
3 Ways to Drive More Organic Search Traffic Without Spending a Fortune
Some brands ignore SEO because of the long wait for ROI. But they shouldn't. Even a small amount of monthly SEO work can have drastic benefits down the [...]
How to Build Backlinks – 5 Quality Tips
For years, people have thought ‘Link Building’ was dead. After some significant rule changes in this segment, some people couldn’t adapt to the new rules and the increased [...]
Why Email Marketing Is Better for Your Business Than Social Media
Most entrepreneurs neglect their email marketing strategies. Here's why that's a mistake. With the dominance of social media marketing, sending traditional, plain text emails might seem old-fashioned. [...]
Social Media Image Sizes Guide (Updated 2021)
Every day, millions of users log in to social media to connect with family, friends, and businesses they care about. There’s a tremendous opportunity for you to [...]
How to Create a Digital Marketing Funnel
Visitors need to convert into leads in order to become profit-driving customers. Digital marketing, for the most part, is simple. Nowadays anyone can set up an ad [...]