Social media can be a lot of fun… but it’s also a competition. We work with our clients in this arena every day. As a partner since 2008, we recommend integrating Constant Contact with your social media marketing strategy as it goes hand in hand. Reach out today [...]
What do you when you have an upset customer? Show empathy and listen. Being in business and handling all that comes with it to ensure your product's services are doing what you promise to your customers, you will sometimes encounter unsatisfied customers. How do you currently handle them? How have [...]
Customer perception is a major part of any success, and getting your business name right is the first step to building a solid brand to attract customers and increase revenues. Most new entrepreneurs don’t think twice about their business name, but it literally has the power to make or break [...]
Every business owner is on the hunt for those silver bullet campaigns that will turn your organic website traffic, website pages, email newsletters, and other copy into dollar signs. Well, it doesn't actually work that way. There are some staples, like quality and trust—that have to be [...]
Here are three steps you can follow to boost your security and keep scammers at bay. As a small business owner, you have many responsibilities to uphold to keep your company running efficiently. One of them is ensuring you have sufficient security measures in place to protect organizational and employee data [...]
Three ways to stand out in the online market. Fit in, or stand out? Serve existing markets, or serve those in untapped markets? As the online marketplace becomes increasingly saturated for entrepreneurs, and the amount of information available to us online leaves us feeling increasingly overwhelmed, we reach a point where [...]
As an expert in eCommerce with over 14 years of experience in the dropshipping industry, these are the things I wish I knew when I started out so that I could have done things right the first time Trial and error are an inevitable part of doing business. [...]
The biggest companies can still be taken down by the smallest startups. Here are four strategies that disruptors use to fight their way up. You think it’s hard getting to the top? Try staying there. The accelerated churn rate of the S&P 500 indicates that at least half of [...]
Do you want to improve your conversions without spending a ton of time testing different designs and layouts? You could see a 12.7% increase in your conversion rates simply by sprinkling a few power words into your copy. In this post, we’ll share a list of 700+ power [...]
Design a comeback plan of action (not reaction) for the new year. The impact of 2020 will stay with us for the rest of our lives. It marks a critical inflection point of before and after. It is a year that blindsided many small-business owners. We’ve seen new businesses birthed [...]
