Make a Wikipedia account and generate credibility
If you’re starting from scratch, as most people do, you’ll need to begin by creating a Wikipedia account. You’ll need a username and password. Creating the account will also allow you to set up a brief profile. You can use this profile to highlight information on your brand and share a couple of photos.
Once your account is created, you don’t want to dive into building your business’s page immediately — odds are it will be rejected immediately, as your user doesn’t have any associated credibility. Instead, spend some time contributing to various articles on Wikipedia under your username so that the platform knows you can be trusted.
An excellent way to do this is to look for pages related to your industry and add brief, citable additions that relate to your company. For instance, if you’re in the lumber industry, link to a newspaper article or press release about your business on pages that make sense. Over time, your user reputation will grow.
Related: Wikipedia Is Restricting Editing on Its ‘Recession’ Page Due to Arguing
Gather link resources for your page
As you’re building user credibility, you’ll want to start gathering as much digital information as possible that proves the notability of your business or brand — essentially anything that can be used as a citation, such as something you might have in a research paper. Things like newspaper articles that prominently feature your business, press releases, and other third-party sources are invaluable to ensuring that your citations succeed.
If you don’t have this documentation, work with a PR company or brand reputation company to start generating third-party materials about your business. This will likely take time but having sources beyond your website and social media are a must.
Create your page and submit it
Once you’ve built up credibility behind your username and gathered several notable citation sources, you can start building your page. As you would with a research paper, create a draft in Google Docs or Microsoft Word first and outline the structure of your page. It can be helpful to start with your table of contents (something every Wikipedia page has). Often, your information should be presented simply and chronologically — Wikipedia is, after all, an encyclopedia. We recommend using Grammarly for grammar and spell-checking.
When you feel confident in your draft, you can upload your article to Wikipedia’s Article Wizard, where you’ll also need to include all of your citations. Ensure all your information is accurate, backed up by a third-party source, and written originally (you can’t paraphrase or copy other text unless you’re directly quoting something).
Finally, after all of this hard work — and hopefully, numerous eyeballs on the article for proofreading and review — it’s time to submit it for review. It can be weeks or even months before you hear back, and it’s not unusual to be rejected the first time you submit an article. Don’t be disheartened; keep contributing to sources in your field, and adjust your article based on the feedback they give you.